THIS BRAND SUPPORTS THESE CAUSES
AND HAS THESE VALUES
Product Description
Impressively versatile, impossibly lightweight, MASAMI Styling Cream provides a gentle hold that keeps hair flawlessly in place. Mekabu and Aloe Vera add hydration, protection and shine, while Vitamin E, Grapeseed, and Sweet Almond Oils help nourish the hair from root to tip, eliminating frizz for a natural, soft, silky look.
Non-greasy, non-sticky MASAMI Styling Cream boasts the benefits of a wax, paste and cream, and a flexible, all-day hold, that can be messy, sleek or anything in between. Use on wet or dry hair.
- Benefits:
- Eliminates frizz
- Protects against humidity
- Non greasy, non sticky
- Weightless formula
- Light hold-Medium hold
- NO mineral oil
- NO sulfates
- NO parabens
- NO phthalates
- NO animal testing (cruelty-free)
- Vegan
- Ingredients: Water, Grapeseed Oil, Cetearyl Alcohol, Glycerin, Glyceryl Stearate SE, Glyceryl Stearate, Stearic Acid, Sodium Cocoyl Glutamate, Isopropyl Palmitate, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Peg-40 Castor Oil, Xanthan Gum, Panthenol, Tocopheryl Acetate (Vitamin E), Undaria Pinnatifida (Mekabu) Powder, Macrocystis Pyrifera (Kelp) Extract, Aloe Barbadensis Leaf Juice, Maltodextrin/VP Copolymer, Dehydroacetic Acid, Benzyl Alcohol, Fragrance (our fragrance is naturally derived and phthalate-free).
-Best results: Apply as a styling aid after shampooing and conditioning with MASAMI. Rub a small amount between your palms and work through damp or dry hair. For continuous hydration, use daily.
Social Impact
Every purchase helps to preserve and restore the fragile ocean ecosystem through the Masami Institute that uses marine biology to lead in conservation efforts.
About the Brand
Masami is a sustainable haircare brand inspired by Japanese oceanlife. They create healthy, natural products to hydrate and manage any type of hair. Their products are high-quality, vegan, sulfate and cruelty-free. They use natural ingredients, such as botanically hydrating Mekabu that, beneath the Wakame leaf, is filled with ocean vitamins and minerals.
All Masami’s products are infused with Mekabu powder from a family-owned seaweed company. The company also gives back to ocean conservation by supporting Kazuya Yoshino at the Masami Institute and his work to rebalance the ocean ecosystem and support the local people in the northeast region of Japan, where the tsunami in 2011 devastated the area.
Sustainability Practices
People
Are they Local: Yes (in Chicago)
Are they Fair Trade or Paid a living Wage: Yes
Materials
Organic Materials: No, but all naturally derived
Circularity: We use all recyclable materials
Cruelty Free: Yes
Vegan: Yes
Manufacturing
Environmental Conscious Processing: Yes, we removed sulfates, parabens and phthalates from our formulas.
Reduced amount of Water, Waste, Carbon and Pollution: Yes, we are part of Impact Collective which offsets our carbon and plastic footprint.